Latest Interviews

The New Media Advantage with Ben Horowitz and Marc Andreessen

Ben Horowitz, Marc Andreessen, Erik Torenberg, Gaby Goldberg

The event details a fundamental shift from restricted legacy media to an offense-oriented, direct-to-audience strategy where founders must prioritize the "person as brand" over corporate abstraction. Speakers argue that traditional journalistic gatekeeping is obsolete, urging executives to adopt an "outside-in" narrative framework that links their companies to macro-trends like geopolitics and supply chain crises, as exemplified by Alex Karp and Ryan Peterson. To succeed, founders are advised to reject scripted media training in favor of authentic, polarizing communication and to build teams skilled in long-form storytelling rather than traditional public relations.