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Clear all filters- Goldman Sachs24 min
The Great Reset: A Framework for Investing After COVID-19
Goldman Sachs Senior Advisor Steve Strong identifies the pandemic as a transformative rule-changing event in his report *The Great Reset*, predicting a permanent economic shift driven by the adoption of resilient business models and "sticky" behavioral changes in remote work and digital health. The analysis forecasts a regulatory pendulum swing that will favor companies with built-in redundancy over efficiency, while simultaneously fragmenting consumer markets into distinct risk-based segments that demand tailored safety and social distancing measures. Ultimately, Strong cautions investors to look beyond immediate crisis survivors toward the upcoming innovation phase, where new entrants and retooled incumbents will dominate by creating superior, more resilient economic structures.