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The New Rules of Enterprise Software with Steven Sinofsky
Steven Sinofsky, Seema Amble, Elena Burger
As enterprise software evolves to support AI agents accessing core logic via APIs rather than traditional interfaces, incumbents like Salesforce are pivoting toward "headless" architectures to facilitate direct data retrieval. However, the immense stickiness of legacy systems such as SAP persists due to deeply codified business logic and regulatory compliance that cannot be easily replaced by simple automation or "vibe coding." Consequently, high-value startup opportunities emerge not by competing directly with these giants but by building invisible layers that capture unstructured human context, bridge functional gaps between departments, and manage the complex "long tail" of exceptions that legacy platforms ignore.