Conference Presentation, Fireside Chat, Interview
Innovate Like IDEO: Meet the Dynasts of Design
- Upcoming Institute activities include a breakfast with former New Mexico Governor Bill Richardson for Milken Institute Associates and Young Leaders, a second "home and away" event with RAND on November 6th featuring Edmund Phelps and Peter Purcell, and a fifth Partnering for Cures meeting in New York with approximately 1,000 attendees starting one week from the current date.
- Future events scheduled include a California Summit two weeks after the Partnering for Cures meeting, a forum on November 11th with Christopher Schroeder discussing Startup Rising, and the annual Milken Institute Global Conference taking place from April 27th to 30th of the following year.
- The book Creative Confidence by David and Tom Kelly is expected to debut on the New York Times bestseller list on the upcoming Sunday, with a prediction that 30 students can develop a creative identity within three weeks, ten weeks, or one quarter through high-touch guidance.
- The speakers assert that 100% of interviewed subjects experienced a transformation to creative confidence, attributing success to overcoming the fear of judgment, reframing problems (such as "how to make a hole" versus "how to build a drill"), and utilizing techniques like "How might we" questioning and iterative prototyping.
- Specific student project outcomes include a news aggregator named Pulse News expected to reach 20 million customers and be acquired by LinkedIn for $90 million, and a "baby warmer" device (Embrace) anticipated to cost one one-hundredth of a standard incubator, helping 20,000 babies across 10 countries.
- Organizational strategies proposed include leveraging diverse, multidisciplinary teams to solve complex problems, forming partnerships with complementary skills as required by investors like Y Combinator, and using specific tactics such as personal advisory boards, relaxed morning attention, and meeting check-ins to boost creativity and collaboration.
- Operational plans involve forcing Stanford students to secure customers by week five rather than traditional planning, using "nicknames" to break hierarchy, framing experiments as reversible to encourage risk-taking, and expecting OpenIDEO to accumulate over 1,000 contributions for specific challenges.
- Historical and design expectations for the computer mouse included a target cost under $17 and a nine-month development timeline, relying on perceived place rather than perfect accuracy due to human brain involvement and a design featuring removable balls to prevent jamming.