Justin Rockefeller

New Wave Giving: How the Next Generation of Philanthropists Is Rethinking the Model

Melissa Stevens, Matt Dalio, Leili Gerami, Justin Rockefeller, Cameron Saul, Darius Baxter

Driven by an estimated $27 trillion wealth transfer and complex global challenges, modern philanthropy is shifting from traditional grant-making toward scalable hybrid models that integrate for-profit mechanisms with social impact goals. Key figures like Matt Dalio, Cameron Saul, and Lely Jarami exemplify this evolution by leveraging supply chains, consumerism, and media platforms to address poverty and access issues while the Rockefeller Brothers Fund and new family office networks prioritize data-driven metrics over anecdotal evidence. This movement emphasizes intergenerational legacy and cross-border collaboration, positioning moral investment and early entrepreneurial engagement as central strategies for solving intractable problems through market-based solutions.