Pritika Swarup
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- Milken Institute1h 1m
Building Businesses for Impact and Purpose | Global Conference 2025
Devi Brown, Jessica Alba, Mark Hyman, Moj Mahdara, Pritika Swarup, Quentin Vennie
Leaders from Honest Company, Function Health, Procti Beauty, Equity, and Kinship Ventures discuss pivoting from advocacy or individual care to scalable, for-profit models that democratize access to ethical health and wellness solutions. The panel highlights critical strategies for maintaining brand integrity during rapid expansion while leveraging technology to reduce preventive care costs, such as Function Health's $4.99 MRI offering and the shift toward predictive, data-driven healthcare. By addressing systemic barriers in supply chains and investor expectations, these founders aim to transform wellness from a luxury for the few into an accessible necessity for diverse communities, including marginalized populations historically excluded from the industry.