Que Gaskins

More Than a Game: Why Are We Obsessed With Sports?

Que Gaskins, Robin Arzón, Brandon Brown, Nan Wang

This discussion unites sports industry leaders to define "swagger" as the intersection of authenticity and greatness, while analyzing how the sector is shifting toward athlete empowerment, data-driven NIL monetization, and Web3 ecosystems. Participants detail operational breakthroughs from companies like Sleeper and Peloton, illustrating how social-first design and values-driven hiring can disrupt stagnant markets and redefine demographic engagement. By examining personal narratives of overcoming adversity alongside specific case studies on branding and technology, the dialogue highlights the transition from traditional performance metrics to holistic community building and creator-owned digital economies.