Shelley Smith
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- Milken Institute56 min
The International Business of Sports
Shelley Smith, Dan Beckerman, Todd Boehly, Chris Park, Vivek Ranadivé
ESPN correspondent Shelley Smith moderated a panel featuring Sacramento Kings owner Vivek Ranadivé, Dodgers part-owner Todd Boehly, MLB executive Chris Park, and AEG CEO Dan Beckerman to discuss the technological and strategic transformation of sports franchises. The executives detailed shifts from transactional revenue models to subscription-based loyalty systems, highlighting innovations such as VR integration, real estate development, and the expansion of e-sports and international markets like India and Mexico. While participants agreed on the necessity of adapting to digital distribution and betting regulations, they diverged on the extent to which virtual reality will replace live communal experiences and the feasibility of scaling large entertainment districts in smaller cities.