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Veronika Scott

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  1. Goldman Sachs18 min

    Veronika Scott – CEO of The Empowerment Plan

    Veronika Scott

    Founded by Veronica Scott in 2010, the Empowerment Plan manufactures weather-resistant wearable coats from deadstock materials to protect Detroit's homeless population while employing those individuals primarily single mothers. This social enterprise model allocates 60% of work hours to production and 40% to case management, resulting in a zero percent recidivism rate and the placement of 60 staff members into permanent housing. The organization prioritizes intensive asset-based care over rapid geographic scaling to maintain deep cultural retention and provide critical navigation support for families escaping systemic poverty.