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Conference Presentation, Product Demonstration

Athlane (S19) - YC Tech Talks, Gaming 2020 (November 9, 2020)

Y Combinatorco-founder of Athlane
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  • Athlane aims to monetize streaming activities for creators by facilitating direct connections between creators and brands, with a specific goal of enabling full-time employment in this sector.
  • The company plans to execute hundreds of daily creative marketing campaigns featuring streamers, initially targeting organizations such as Reebok and Herman Miller.
  • Recruitment efforts are underway for candidates with engineering, operations, or customer empathy skills, with the expectation that these individuals will have access to direct communication channels with the company.
  • The organization defines its operational strategy as building the foundational infrastructure for the emerging creator economy.