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Academy Sports + Outdoors Helps Texas Families Kick Off Back-to-School and Back-to-Sport Shopping with Exclusive Statewide Giveaway Event

ASO
  • Academy Sports + Outdoors will reward the first 125 customers in line at each of its 117 Texas locations on Saturday, August 1, 2026, with promotional cards valued between $20 & $100 for in-store purchases.
  • The "Line-Up to Win" event is a Texas-exclusive promotion expected to distribute over $700,000 to shoppers to support Back-to-School & Back-to-Sport budgets.
  • The promotion aligns with Texas' annual Back-to-School Tax-Free Weekend, offering savings on apparel, footwear, backpacks, sporting goods, & everyday essentials.
  • Featured product categories include trend-right apparel like camo & graphic tees, top footwear from brands such as Nike, Brooks, & Birkenstock, & hydration accessories from Stanley, HydroJug, Owala, & YETI.
  • Fall sports gear will be available, including football equipment from Riddell, Schutt, & Nike, along with soccer essentials from adidas.
  • Customers can maximize savings through the myAcademy Rewards MasterCard, which offers 5% off daily purchases, a $30 welcome offer, free shipping, & unlimited 2% back rewards.
  • Academy also provides a free loyalty program called myAcademy Rewards that includes a $15 welcome offer, free shipping on orders over $25, & exclusive insider access.
  • The retailer maintains a Price Match Guarantee, beating competitor prices by 5% every day to ensure the best deals.
  • Shoppers can access the complete assortment, seasonal deals, & Tax-Free Weekend offers in-store, online at Academy.com, or via same-day delivery where available.
  • Academy Sports + Outdoors operates more than 300 stores across 21 states, having been founded in Texas in 1938.