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Actuate’s Peter Hoopes, GM of BIRT Analytics, and Mark Gamble to Present Big Data Analytics for Marketing in Live Webinar on August 19

SAN MATEO, Calif.--(BUSINESS WIRE)--Actuate Corporation (NASDAQ:BIRT), The BIRT Company™ and the leader in personalized analytics and insights, today announced its complimentary August 19th webinar, “Marketing Analytics for Today’s Marketers,” featuring Peter Hoopes, Vice President and General Manager of Actuate’s BIRT Analytics Division. He will explain how to create consistently high-response marketing campaigns by using continuous customer segmentation – both before and after the campaign.