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Asure Appoints Tiffany Mortimer as Chief Transformation & People Officer

  • Asure Software, Inc. (NASDAQ: ASUR) appointed Tiffany Mortimer as Chief Transformation & People Officer on March 30, 2026.
  • Mortimer brings 15 years of experience in enterprise transformation, operational execution, & people strategy within high-growth SaaS companies.
  • Her new role involves leading transformation initiatives & the People function, focusing on operational excellence, cross-functional execution, & organizational capacity.
  • She will partner directly with Chairman & CEO Pat Goepel to advance strategic priorities including AsureCentral capabilities & Luna AI expansion.
  • Mortimer joins from KnowBe4, where she served as Deputy Chief Operating Officer during hypergrowth, the IPO, & a $4.6 billion acquisition by Vista Equity Partners.
  • At KnowBe4, she oversaw strategic operations, enterprise program management, & business process optimization while supporting the CEO & board.
  • Prior to KnowBe4, Mortimer served as Chief of Staff during rapid growth & multiple acquisitions, & as Interim Chief Human Resources Officer during a leadership transition.
  • CEO Pat Goepel highlighted Mortimer's combination of operational discipline & people leadership as essential for the company's next phase.
  • Mortimer stated her career focus on the intersection of SaaS & human capital management drives her excitement to align people, processes, & technology at Asure.
  • Asure provides cloud-based HCM solutions including HR, payroll, time & attendance, benefits administration, payroll tax management, & talent management.
  • The company utilizes AI technology within its HR compliance services to enhance scalability & efficiency while prioritizing client interactions.