newsfilter
← Latest News
Business Wire·

BARK and Guy Fieri Are Taking Dogs Straight to Flavortown

  • BARK (NYSE: BARK) & Guy Fieri announced a limited-edition collaboration called the BARK x Guy Fieri collection.
  • The launch featured a mock "Flavortown for Dogs" restaurant event in New York City to tease a dog-first dining concept.
  • Products include plush toys, Super Chewer toys, treats, & a wearable shirt, designed for dogs who play hard.
  • Guy Fieri's dogs, Cash & Smoky, served as the primary product testers for the collection.
  • Available items include Fetch Fieri (squeaky plush toy), Guy's K9 Camaro (hide-a-treat toy), Barkin' Cheeseburger (rope toy), Trash Can Dogchos (hide-a-treat toy), & Flame Broiled Button-Down (wearable).
  • The collection is available for new & existing BarkBox subscribers (starting at $27/month) & Super Chewer subscribers (starting at $29/month).
  • BARK is described as the world's most dog-centric company, founded in 2011, offering subscriptions & retail partnerships.
  • Guy Fieri is an Emmy Award-winning television host & restaurateur known for his role as the Mayor of Flavortown.