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bebe stores, inc. Announces Entry Into Greater China

BRISBANE, Calif.--(BUSINESS WIRE)--bebe stores, inc. (Nasdaq:BEBE) today announced that it has signed a strategic cooperation agreement with Longgoal LLC, a leading Shanghai-based agency of international high-end brands. The agreement includes a five-year exclusive license to open between 60 and 150 retail and wholesale bebe points of distribution in Greater China, Hong Kong, Macau and Taiwan. The first boutique is expected to open in the summer of 2016.