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BigBand Advertising Solutions Deliver More than One Billion Ad Transactions a Year

REDWOOD CITY, Calif.--(BUSINESS WIRE)--BigBand Networks, Inc. (NASDAQ: BBND), today announced its milestone delivery of more than one billion ad transactions in the last year for seven of the top 10 Multiple Systems Operators (MSOs) in North America. Following on this success, BigBand will demonstrate at the Cable Show 2011 how its solutions can be used for traditional zoned as well as targeted advertising, helping operators deliver and monetize ads for multiple screens via legacy set-top boxes (STBs) to such TV and IP-connected devices as the iPad, PC, Roku and TiVo boxes.