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BigBand Announces AT&T Deployment of Local Advertising Solution

REDWOOD CITY, Calif.--(BUSINESS WIRE)--BigBand Networks, Inc. (NASDAQ:BBND), today announced that AT&T Services, Inc. is starting to deploy the BigBand Media Services Platform (MSP) as part of AT&T U-verse® TV’s local ad insertion solution. BigBand expects AT&T to become a material customer for the first time in the second half of 2011.