Bounty Named the Official Wingman of NFL Gameday

The Quicker Picker Upper kicks off the NFL season with Rob Gronkowski, Coco Jones, and NFL players, to share the gameday food, messes, and traditions that bring fans together at home.

The 2026 NFL season is underway, and Bounty is once again taking its rightful place at the center of gameday as the Official Wingman of NFL Gameday. Building on five years of its Bounty Is Your Wingman campaign with NFL legend Rob Gronkowski, aka Gronk, Bounty helps fans manage every spill, cleanup, and messy finger so that they can stay focused on the game. The program expands with new standalone content featuring Gronk, Coco Jones, NFL players and football families from across the league. The content offers a behind-the-scenes look at how fans celebrate gameday at home, from favorite snacks and family traditions to the rituals that make every gathering unique and, inevitably, messy.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260917376763/en/