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Brag House Holdings Merger Partner, House of Doge - The Official Corporate Arm of the Dogecoin Foundation - Makes History by Becoming the First Cryptocurrency Company To Buy A Professional Football Club

  • House of Doge Inc., the official corporate arm of the Dogecoin Foundation, and Brag House Holdings (NASDAQ: TBH) announced House of Doge is now the largest equity holder in U.S. Triestina Calcio 1918.
  • This transaction marks the first time a European football club has integrated a cryptocurrency commercialization vehicle directly into its ownership structure.
  • House of Doge will provide immediate capital investment to strengthen football operations & community initiatives for the club.
  • The club plans to integrate cryptocurrency as a payment option for tickets, concessions, & merchandise at home fixtures to enhance the match-day experience.
  • Roger Rai, Vice Chairman of the Toronto Blue Jays, was appointed to House of Doge's Advisory Board to advise on sports operations & commercial partnerships.
  • Marco Margiotta, CEO of House of Doge, stated the investment aims to connect the global Dogecoin community with a storied European club.
  • Lavell Juan Malloy II, Chairman & CEO of Brag House, noted the deal demonstrates how digital communities can evolve into global networks of value creation.
  • House of Doge is committed to advancing Dogecoin as a widely accepted decentralized currency through real-world asset tokenization & cultural partnerships.
  • Brag House is a media technology gaming platform focused on merging gaming, social interaction, & technology for the Gen Z demographic.
  • The news release includes forward-looking information regarding the merger closing, digital infrastructure building, & sports integration subject to risks & uncertainties.