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GlobeNewswire·

Bright Mountain and NeuIQ Announce Strategic Partnership to Advance AI-Driven Consumer Decision Intelligence

  • Bright Mountain Media announced a strategic partnership between its subsidiary Big Village and AI firm NeuIQ to enhance AI-enabled decision intelligence.
  • The alliance aims to transform consumer insights into faster, actionable strategies for brand, marketing, and media execution.
  • The collaboration shifts focus from episodic research to "always-on" decision intelligence that integrates continuously into planning workflows.
  • Big Village will leverage NeuIQ's AI capabilities to modernize its delivery models, tech operations, and data pipelines for AI readiness.
  • The partnership is designed to accelerate decision timelines, improve data consistency, and embed AI-driven efficiencies across Big Village's operations.
  • NeuIQ CEO Naeem Harnekar stated the deal enables Big Village to deliver embedded intelligence at enterprise scale beyond isolated pilots.
  • Big Village President Andy Davidson noted that brands require continuously delivered, immediately actionable insights rather than waiting weeks for data.
  • The new operating model allows Big Village to deepen its focus on strategic insight, innovation, and client partnerships while ensuring scalability.