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Brightcove Announces Integration with Marketo to Help Marketers Amplify the Power of Video Marketing

SAN FRANCISCO--(BUSINESS WIRE)--Brightcove Inc. (NASDAQ: BCOV), a leading global provider of cloud services for video, today announced a partnership with Marketo, Inc., (NASDAQ: MKTO) the leading provider of engagement marketing software and solutions, to help marketers increase video marketing effectiveness. By incorporating video assets into marketing automation, Brightcove and Marketo empower marketers with a new means to engage, nurture and score prospects through their marketing programs.