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PR Newswire·

Can-Am Rolls Out Ride Days Program To Welcome More Riders To The Open Road This Riding Season

  • Can-Am, a BRP Inc. brand, launches the Ride Days program across North America in May & June 2026 to enhance rider access, confidence, & safety.
  • The initiative provides hands-on 3-wheel vehicle experiences on closed courses led by certified instructors in collaboration with Rider Education Program schools & the Motorcycle Safety Foundation.
  • Target audiences include prospective riders, current riders seeking new experiences, & participants connecting with local dealers.
  • Events coincide with Motorcycle Safety Awareness Month to promote rider education, skill building, & responsible road use.
  • Registration is open for markets in the US & Canada, with specific formats & vehicle availability varying by local licensing & school participation.
  • Further details & event registration are available at www.canamonroad.com & www.canamonroad.com/ridedays.
  • BRP Inc. is headquartered in Quebec, Canada, with annual sales of CA$8.4 billion & approximately 17,000 employees as of January 31, 2026.