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Cashmere and SoFi Launch Culture & Capital, a New Podcast Exploring The World of Early-Stage Investing

  • Culture & Capital, a new podcast by SoFi & Cashmere, launched today to provide an unfiltered look at building & backing early-stage companies.
  • The series is hosted by Katie Perry & features co-founders Jenna Lyons & Jonny Bauer in the debut episodes discussing how culture drives long-term value.
  • Additional guests include Matt Higgins, CEO of RSE Ventures, & Andrew Benin, CEO & co-founder of Graza.
  • The podcast aims to demystify private markets & offer practical advice on early-stage investing beyond public equities & crypto.
  • SoFi members can access the Cashmere Fund via the SoFi app, allowing investments in early-stage companies with accessible minimums.
  • Cashmere Fund seeks long-term capital appreciation by leveraging sports & entertainment networks for its portfolio of private, early-stage venture investments.
  • Episodes are available on YouTube, Spotify, & Apple Podcasts.
  • The launch follows a prior announcement expanding SoFi Invest's alternative investments to include the Cashmere Fund.
  • The communication serves informational purposes only & does not constitute an offer to sell or solicit an offer to buy shares of the Sweater Cashmere Fund.