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PR Newswire·

FANDUEL AND FANDUEL SPORTS NETWORK CONTINUE BROADENING STRATEGIC PARTNERSHIP WITH LAUNCH OF BET TRACKING ACROSS SELECT NBA AND NHL GAMES

  • FanDuel & Main Street Sports Group launched Bet Tracking, an interactive feature allowing fans to follow sportsbook wagers in real time during live NBA & NHL games.
  • The feature is currently available in select markets for Cleveland Cavaliers, Charlotte Hornets, Detroit Pistons, Indiana Pacers, Memphis Grizzlies, Carolina Hurricanes, Columbus Blue Jackets, Detroit Red Wings, & Nashville Predators broadcasts.
  • Bet Tracking utilizes FanDuel Sports Network's in-house technology & FanDuel's account-linking system to sync live game action with user bets.
  • Fans can access the feature via FanDuelSportsNetwork.com, the FanDuel Sports Network app, or Prime Video using direct-to-consumer or pay-TV credentials.
  • Additional partnership initiatives include expanded on-screen odds integrations, shared live content rights for EuroLeague Basketball & PDC Darts, & syndicated betting insights from The Ringer.
  • A promotional offer allows customers who place a $5 bet or enter a paid daily fantasy contest to receive a three-month trial subscription to FanDuel Sports Network.
  • Eric Ratchman reported that fans engaging with these integrations watch nearly twice as many games per season & remain connected over 40 days longer on average.
  • Key first-year achievements include rebranding 15 regional networks to FanDuel Sports Network, launching in-game odds for Cincinnati Reds & Detroit Tigers, & simulcasting FanDuel TV programming.
  • FanDuel Group operates across all 50 states with approximately 17 million customers, while Main Street Sports Group owns 15 owned-and-operated regional networks.