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Fathom Holdings Inc. Announces Strategic Partnership with ByOwner to Tap into the Massive FSBO Opportunity

FTHM
  • Fathom Holdings Inc. (Nasdaq: FTHM) announced a strategic partnership with ByOwner, a leading for-sale-by-owner (FSBO) marketplace with over 500,000 monthly visitors.
  • The collaboration aims to convert FSBO listings needing professional support into high-value full-service listings through Fathom agents.
  • Approximately 6% of U.S. home sales are listed as FSBO, with over 20% of those eventually converting to full-service representation.
  • ByOwner will refer FSBO sellers and buyers to Fathom's nationwide agent network when they seek professional assistance.
  • Fathom agents gain access to motivated sellers and buyers, while Fathom Realty earns a larger percentage split for each converted transaction.
  • Marco Fregenal, CEO of Fathom Holdings, stated the partnership unlocks a major market segment by providing FSBO sellers a direct path to full-service support.
  • Colby Sambrotto, CEO of ByOwner.com, noted the partnership adds a best-in-class agent option to empower sellers with full range of choices.
  • Fathom Holdings is a technology-driven real estate platform integrating residential brokerage, mortgage, title, and SaaS offerings via its intelliAgent software.
  • The press release includes forward-looking statements regarding risks such as economic conditions, interest rates, growth trajectory, profitability, and litigation.