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Green Mountain Coffee® Launches New Double-Certified Organic and Fair Trade Line of Premium Coffees

WATERBURY, Vt.--(BUSINESS WIRE)--Keurig Green Mountain, Inc., (Keurig) (NASDAQ: GMCR), a leader in specialty coffee, coffee makers, teas and other beverages with its innovative brewing technology, today announced the launch of Green Mountain Coffee® Organic – a new line of premium coffees that are both organic and Fair Trade Certified™. This launch marks the first collection of a double certified line of Green Mountain Coffee® ever available for the Keurig® hot brewing system. With this new Organic line, Green Mountain Coffee® has also unveiled a new look, including new branding and a refreshed logo and packaging.