newsfilter
← Latest News
GlobeNewswire·

Holley Performance Brands Looks Ahead to 2026 with Key Advancements Across Safety, Racing and Brand Innovation at PRI Show

  • Holley Performance Brands (NYSE: HLLY) will return to the PRI Show in Indianapolis, Indiana, from December 11–13, 2025.
  • The company will showcase its Safety & Racing portfolio, including Simpson, Stilo, HANS, & RaceQuip, to highlight 2025 strategic evolution & 2026 growth positioning.
  • 2025 initiatives included strengthening brand identity via the inaugural Saddle Up™ Global Dealer Summit, modernizing product portfolios, & launching helmets compliant with Snell SA2025 standards.
  • Featured innovations include the RaceQuip NX25 flagship helmet, Simpson Bandit & Kingsnake models, FIA Sublimated Race Suits, new Karting Suits, harness systems, & head-and-neck restraints.
  • The exhibit features a heritage display of Bill Simpson's 1986 demonstration fire suit & a newly crafted book detailing the Simpson brand legacy.
  • Additional products on display include SEMA award-winning Terminator X Bluetooth EFI Kits, MSD Ultra 7AL ignition, Holley Hi Ram intakes, & small block Ford accessory drives.
  • Booth locations are set in Green Hall: Holley Performance Brands at #1229, Stilo at #1225, & Simpson, HANS, & RaceQuip at #1313.
  • Brand teams & subject matter experts will be available to discuss recent product launches & upcoming 2026 innovations.