Keurig and The Nature Conservancy Collaborate for Clean Water
WATERBURY, Vt. & ARLINGTON, Va.--(BUSINESS WIRE)--Keurig Green Mountain, Inc. (Keurig) (NASDAQ: GMCR), a personal beverage system company that has revolutionized the way consumers create and enjoy beverages, and The Nature Conservancy, the leading conservation organization working around the world to conserve the lands and waters on which all life depends, announced their collaboration to address water quality issues for people and nature across North America. The collaboration is part of Keurig’s water stewardship goals and the Conservancy’s water conservation objectives. In 2014, Keurig established a new 2020 sustainability target to balance, ounce for ounce, the water used in all its beverages through projects that restore an equal volume of water for natural and community uses.