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Matt O'Hayer Retires from Vital Farms Board of Directors; President and CEO Russell Diez-Canseco Named as Executive Chairperson; Denny Marie Post Continues as Lead Independent Director

  • Vital Farms (NASDAQ: VITL) announced that founder Matt O'Hayer stepped down as Executive Chairperson & Board member effective February 24, 2026, while retaining a non-employee advisory role.
  • President & CEO Russell Diez-Canseco was appointed to the additional role of Executive Chairperson to unify leadership & ensure strategic continuity as the company scales toward 2030 goals.
  • The Board combined the CEO & Board Chair roles to provide clear accountability, unified leadership, & a direct liaison between management & the Board.
  • O'Hayer stated confidence in Diez-Canseco's leadership & the company's ability to achieve $2 billion in net sales by 2030 while maintaining its commitment to Conscious Capitalism.
  • Diez-Canseco expressed honor in continuing O'Hayer's legacy & building upon the company's purpose-driven culture since founding in 2007.
  • Denny Marie Post will continue as Lead Independent Director with authority to approve agendas, call independent director meetings, & preside over executive sessions without management.
  • Vital Farms operates as a Certified B Corporation & Delaware public benefit corporation working with 600 small farms to sell pasture-raised eggs in over 24,000 stores nationwide.
  • The press release includes forward-looking statements regarding the 2030 revenue target & leadership transition, noting risks & uncertainties detailed in SEC filings.