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Mattel Unveils Full "Masters of the Universe" Product Line Ahead of Highly Anticipated Live-Action Film

  • Mattel launches a global cross-category product line inspired by the upcoming live-action "Masters of the Universe" film on April 25, 2026.
  • The feature film is set to debut theatrically in the U.S. on June 5, 2026, with an international rollout later in June 2026.
  • The product range spans toys, collectibles, apparel, publishing, gaming, & accessories across over 70 global partners.
  • Action figures include Kids Core, Chronicles Collector, & Origins stylization lines featuring movie characters.
  • Barbie Signature collection features He-Man & Teela dolls themed around the Power of Grayskull.
  • Funko Pop! Vinyl Figures release characters such as He-Man, Adam, Teela, Man-At-Arms, & Skeletor.
  • Goodr introduces He-Man & Skeletor-inspired sunglasses.
  • Hot Wheels releases 1:64th scale die-cast cars with He-Man & Skeletor as drivers.
  • Mattel Brick Shop offers a buildable Snake Mountain Lair set with NanoWorld Figures.
  • TEMPTATIONS launches limited-edition cat treats inspired by Cringer & Battle Cat.
  • UNO releases a special edition game featuring a "Sword of Power" rule.
  • Mattel Press announces a 2026 publishing program including a young adult novel, junior retelling, graphic novel, & art book.
  • Additional product drops & collaborations from partners like Hot Topic, Mondo, & Spirit Halloween are scheduled throughout 2026 & into 2027.
  • The film stars Nicholas Galitzine as Prince Adam, Jared Leto as Skeletor, Camila Mendes as Teela, & Idris Elba as Duncan/Man-At-Arms.