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MediaCo Appoints Roberto Castro to Senior Vice President and Corporate Controller

  • MediaCo Holding Inc. appointed Roberto Castro as Senior Vice President and Corporate Controller.
  • Castro brings 30 years of media & entertainment sector experience & extensive financial management expertise.
  • He previously served nearly 24 years at Spanish Broadcasting System (SBS), including as Vice President of Finance since 2015.
  • Prior to SBS, Castro spent over six years at DIRECTV Latin America in accounting & consolidation & senior auditor roles.
  • He previously worked as an auditor at Coopers & Lybrand, LLP, & holds an MPA in Accounting from the University of Miami & a BBA from Loyola University New Orleans.
  • CEO Albert Rodriguez stated the appointment aligns with MediaCo's growth strategy & vision to improve operating performance.
  • CFO Debra DeFelice noted the hire strengthens the finance organization's foundation, internal controls, & high-quality financial reporting.
  • Castro expressed enthusiasm for joining MediaCo due to its unique content & distribution assets serving multicultural audiences.
  • MediaCo is a diverse-owned multi-platform company with brands like HOT 97, WBLS, & EstrellaTV reaching over 20 million monthly users.
  • The company's Sigma Audio Networks LLC modernizes advertising reach for America's growing multicultural audiences.