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Meridian Holdings Announces Dejan "Pet" Petković, Brazilian Football Legend, as Global Brand Ambassador

  • Meridian Holdings Inc. (NASDAQ: MRDN) announced that former footballer Dejan Petković has signed as its Global Brand Ambassador.
  • The partnership includes the launch of Pet TV, a multimedia platform focused on sport, culture, & entertainment, with Meridianbet as the founding strategic partner.
  • Petković, born in Serbia, played in Brazil from 1997 to 2011, scoring 167 goals & earning three Bola de Prata awards while representing clubs like Flamengo & Vasco da Gama.
  • The Serbian-born ambassador was inducted into the Maracanã Walk of Fame & named an Honorary Citizen of Rio de Janeiro.
  • Both Petković & Meridianbet share Serbian origins, with Petković arriving in Brazil & Meridianbet founded in 2001, the same year of his iconic free kick.
  • Meridian Holdings reported its strongest quarter on record in Q1 2026, with revenue of $50.1 million (up 17% year-over-year) & net income of $2.2 million.
  • Adjusted EBITDA for Q1 2026 reached $6.3 million, representing a 26% year-over-year increase.
  • Meridian Holdings operates across 25+ regulated markets via B2C & B2B divisions, including subsidiaries like Expanse Studios, GMAG, & MexPlay.
  • The company's software automatically declines gaming requests originating in the United States to comply with U.S. law.