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Millennial Media Completes Acquisition of Nexage to Create the Leading Independent Mobile Marketplace

MM

BALTIMORE--(BUSINESS WIRE)--Millennial Media (NYSE:MM), the leading independent mobile marketplace, today announced the acquisition of mobile supply-side platform (SSP) and programmatic pioneer Nexage. This acquisition creates one of the world’s most complete mobile ad technology stacks. Millennial Media’s historic leadership in the managed brand and performance advertising businesses is now complemented by a full programmatic platform. This combination will allow Millennial to bring ad dollars from hundreds of demand sources and thousands of advertisers to its network of 60,000-plus applications and mobile sites around the globe.