newsfilter
← Latest News
GlobeNewswire·

MWC 2026: SoundHound AI Launches Sales Assist Agent, Bringing Real-Time Agentic AI to the Retail Sales Floor

  • SoundHound AI launched Sales Assist, a voice-powered AI agent for retail that debuted at Mobile World Congress 2026 in Barcelona on Feb. 24, 2026.
  • The agent provides real-time recommendations for deals, add-ons, & savings to in-store teams by analyzing live customer conversations with consent.
  • Powered by proprietary Polaris ASR technology, the system operates with minimal latency in noisy retail environments to suggest upgrades, bundles, & compliance disclosures instantly.
  • Sales Assist integrates with CRM, billing, promotions, product databases, & coverage tools to automate tasks like checking upgrade eligibility, retrieving account data, & surfacing trade-in offers.
  • The solution aims to increase revenue per customer, shorten sales cycles, reduce employee training time, & ensure consistent compliance across retail locations.
  • SoundHound showcased its next-generation agentic AI platform at MWC 2026, which coordinates multi-step workflows across voice, SMS, webchat, email, smart devices, social, contact centers, & in-vehicle channels.
  • In 2025, SoundHound processed nearly 30 million AI customer interactions for telecom & retail businesses globally, reflecting growing interest from the European market.
  • Live demonstrations at MWC Hall 7, Booth 7E40 (March 2–5, 2026) included agentic customer service workflows & the European debut of an agentic voice commerce platform for in-vehicle ordering & reservations.
  • The company powers millions of products worldwide, enabling billions of AI interactions annually for leading brands across retail, financial services, healthcare, automotive, & other sectors.