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Nik Rupp Joins Funko as Senior Vice President of Brand and Marketing

  • Funko, Inc. announced the appointment of Nik Rupp as Senior Vice President of Brand & Marketing.
  • Rupp will lead global marketing strategy, brand storytelling, and events for the pop culture lifestyle brand.
  • CEO Josh Simon stated Rupp's expertise in connecting fans across physical and digital experiences will be instrumental for Funko's expansion.
  • Rupp brings over 12 years of experience in brand marketing, digital innovation, and product creation.
  • Most recently, Rupp served as Senior Director of Brand & Product at Nike Virtual Studios, where he led the launch of .SWOOSH.
  • During his tenure at Nike, Rupp spearheaded the Fortnite Kicks collaboration, the Yu-Gi-Oh! x Nike Air Max 95 campaign, and the launch of NIKELAND on Roblox.
  • Rupp previously served as Marketing Director for Nike New York City, driving regional brand strategy across the East Coast.
  • Rupp holds an MBA from Portland State University and a Bachelor of Science in Business Administration from the University of Cologne, Germany.