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Reborn Coffee Signs Strategic Memorandum of Understanding with The Mighty Oak Inc. to Expand U.S. Produce Sales Across H Mart, Hannam Chain and GW Supermarket

REBN
  • Reborn Coffee Inc. (NASDAQ: REBN) announced a Strategic Memorandum of Understanding (MOU) with The Mighty Oak Inc. to cooperate on sourcing, supplying, & selling agricultural products across the U.S.
  • The partnership marks Reborn Coffee's entry into the produce supply business, where it will act as a principal purchaser & supplier rather than a broker.
  • Reborn Coffee intends to purchase, import, & store products while holding title until sale, then supply them to The Mighty Oak Inc. for distribution to grocery retailers.
  • The MOU focuses on four key areas: leveraging The Mighty Oak's existing vendor relationships with Asian-American grocery chains like H Mart, Hannam Chain, & GW Supermarket; sharing supply & sales forecasts to align with actual demand; deploying AI for demand forecasting & logistics optimization to reduce spoilage; & developing private-brand & premium product lines such as Tamnabong citrus.
  • This structure allows Reborn Coffee to access established retail accounts without building independent warehousing, delivery fleets, or vendor relationships over several years.
  • The MOU is a non-binding statement of intent with an initial two-year term, subject to automatic renewal, & contains no obligation to complete transactions or make investments.
  • Reborn Coffee CEO Jung Jae Lim stated the deal supports the company's vision to become a diversified global platform by combining its sourcing capabilities with The Mighty Oak's retail network.
  • The Mighty Oak Inc. CEO Simon Jung noted the collaboration combines Reborn's capital access with his company's two decades of supply chain experience & recent sales growth since the firm's April 2026 founding.
  • The company cautioned that the MOU does not guarantee revenue or earnings & highlighted risks including the company's recurring net losses & ability to continue as a going concern.