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RetailMeNot Kicks Off First-Ever Summer Issue & New 'Chief Capri Officer' Search: Get Paid to Shop & Style the Season's Hottest Fashion Trend

ZD
  • RetailMeNot launched its Summer Issue savings event running June 4-8, 2026, featuring stackable deals & seasonal savings across top retailers.
  • The initiative includes the first-ever Chief Capri Officer (CCO) search, offering one consumer a $5,000 shopping stipend to showcase capris as a versatile summer trend.
  • New survey data indicates 28% of women plan to purchase capris this summer, driven by a Y2K fashion resurgence & demand for polished alternatives to shorts.
  • Survey findings reveal 50% of millennial women prefer capris over shorts for brunch or casual dining, while only 11% believe shorts work for all summer occasions.
  • Participating retailers in the Summer Issue event include Ulta, Ray-Ban, Expedia, Kendra Scott, & Macy's across categories like fashion, beauty, & travel.
  • Applications for the Chief Capri Officer program are open to U.S. residents aged 21+ from June 4 to June 18, 2026, with no purchase necessary.
  • The selected winner will receive a $5,000 stipend, create user-generated content featuring capri styling, & gain features across RetailMeNot's social channels.
  • The Summer 2026 Spending Survey methodology involved 896 adults aged 18 to 44, with data fielded in April 2026.
  • RetailMeNot Group operates as part of Ziff Davis, a digital media company, & its portfolio includes brands like Offers.com, BlackFriday.com, & TechBargains.