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STRATA Skin Sciences Appoints Medical Device Commercial Leader Erica Jordan as Chief Executive Officer

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  • STRATA Skin Sciences, Inc. appointed Erica Jordan as Chief Executive Officer effective July 12, 2026.
  • Chairperson Dr. Uri Geiger highlighted Jordan's record of expanding sales operations & transforming them to capitalize on expanded CPT code coverage.
  • Dr. Geiger thanked outgoing CEO Dr. Dolev Rafaeli for his long tenure & foundational work at the company.
  • Jordan aims to scale the commercial organization to increase access to STRATA's therapies for more dermatology practices & patients.
  • Jordan previously served as Chief Commercial Officer for Revance Therapeutics & President of Metrex at Envista Holdings.
  • Her prior leadership roles include positions at Change Healthcare, Philips Healthcare, Fujifilm Medical, Siemens Medical Solutions, & GE Healthcare.
  • Jordan holds a Bachelor of Science degree in Marketing from the University of Wisconsin-Milwaukee.
  • STRATA Skin Sciences develops, commercializes, & markets products for dermatologic conditions like psoriasis, vitiligo, & acne.
  • The company's product portfolio includes the XTRAC excimer laser, VTRAC lamp systems, & TheraClear X Acne Therapy System.
  • STRATA utilizes a unique Partnership Program that offers a fee-per-treatment model instead of requiring equipment purchases by practices.