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The CLIF Brand Brings Trusted CLIF Energy to the High Protein Category with Its First-Ever High Protein Bar

  • CLIF brand launched its first-ever High Protein Bar on August 25, 2026.
  • Each bar contains 20 grams of protein & 5 grams of fiber.
  • Ingredients include rolled oats, creamy nut butters, almonds, soy, whey protein, & no artificial sweeteners.
  • Two flavors are available: Peanut Butter Chocolate Chip & Cinnamon French Toast.
  • The product targets consumers seeking protein-rich snacks for everyday energy.
  • Bars will be sold nationwide starting August 2026 at $7.49 per 4-count box.
  • Mondelēz International's CLIF brand has been part of the portfolio since 2022.