Carlos Cordeiro on the Legacy of the FIFA World Cup 2026

The 2026 FIFA World Cup marks a historic first with 48 teams competing across the United States, Canada, and Mexico, generating projected revenues of $14 billion for FIFA and a $20–25 billion impact on U.S. GDP. Under the strategic leadership of co-chair Carlos Cordero, this joint bid leveraged unified North American governance to secure the tournament and fund development programs that currently sustain one-third of global football federations. While aiming to broadcast to 6 billion viewers and shift international perceptions of the region, the event is designed to catalyze a shift in player development, fostering homegrown talent capable of challenging established football powers.