Dmitry Gurski

Dmitry Gurski: From Potato Farm to $200M in Revenue: The Never-Before-Told Story of Flo Health|E1205

Dmitry Gurski, Harry Stebbings

Flow CEO Dmitry Beliaev and CTO Yuri Beliaev have built a billion-dollar period tracking super app by prioritizing product simplicity and reinvesting $150 million into a compounding flywheel that achieved $200 million in annual revenue. Despite facing a forced global relocation of 200 employees during the Ukraine war and navigating a market valuation correction from 30x to 5x revenue multiples, the duo leveraged their decades of complementary leadership to expand monetization to 30% of the US adult audience. The company now targets a $10 billion valuation by scaling to $600 million in revenue while applying rigorous user research and data-driven pricing strategies to sustain growth in the consumer subscription sector.