Jason Hoch

Physics Gets a Vote: Nominal Cofounders on Hardware Development in an AI World

Cameron McCord, Jason Hoch, Bryce Strauss, Alfred Lin, Sonya Huang

Nominal is positioning itself as a central platform for hardware engineering data, addressing industry-wide fragmentation by enabling defense primes and defense-focused startups to version control validation logic and integrate real-world sensor telemetry. The company leverages a "wedge" strategy focused on testing to deploy AI-driven verification agents and natural language analysis tools, thereby compressing development timelines in response to a sector-wide re-industrialization trend. By collaborating with DARPA on the CIPHER project, Nominal is establishing a "system of record" that creates a closed-loop environment where physical AI agents optimize test vectors, aiming to evolve hardware companies into "Physical AI" entities with superior design flexibility.