Jean-Baptiste Michel

Uncharted: Big Data as a Lens on Human Culture

Erez Aiden, Jean-Baptiste Michel, Skip Reimer

This analysis of a 5-million-book corpus derived from Google Books reveals how irregular verbs have regularized, collective memory decays faster than ever, and the time for technological adoption has plummeted from 65 to 26 years. Researchers also quantified the suppressive power of regimes like Nazi Germany and modern China through automated detection of n-gram frequency drops while demonstrating that cultural inertia allows for predictable long-term language trends. Ultimately, the study advocates for democratized big data access to objectively track public sentiment, career fame trajectories, and potential algorithmic biases across diverse fields.