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Sourcery with Molly O'Shea56 min

How Ryan Serhant Sold $20B in Real Estate with Media & AI

Ryan Serhant, Molly O'Shea

Interview

Ryan Serhant restructured his portfolio into Serhant Technologies, a media and AI-driven holding company that completed over $20 billion in sales and recently secured a $45 million seed investment from Jeff Berman and Harley Miller. The firm distinguishes itself through its production unit, Serhant Studios, which launched the high-stakes Netflix series *Owning Manhattan*, and its proprietary AI platform, Simple, which automates administrative tasks to serve a demographic of younger, digitally native agents. This strategy has enabled the company to pivot from a traditional brokerage model to a scalable technology enterprise that integrates venture capital activities and operates across four primary verticals in 13 states.