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Michiel Bakker

Showing 1–2 of 2 transcripts.

  1. Milken Institute1h 6m

    Using Prevention to Improve Global Health

    Ed Greissing, Michiel Bakker, Tom Beauregard, Lynn Goldman, Christopher Murray

    Experts and industry leaders converge to address the $3.7 trillion U.S. healthcare crisis driven by chronic disease, highlighting how linguistic framing and financial incentives can bridge the gap between prevention spending and actual consumer adoption. Innovators like UnitedHealth Group and Google demonstrate that rebranding medical programs, offering free nutrition, and utilizing digital health tools significantly improve engagement rates and metabolic outcomes among millions of participants. Despite rising global obesity and a bifurcation in U.S. mortality trends that threaten long-term economic stability, the consensus points toward a future where healthcare reimbursement and corporate strategy shift from treating acute illness to scaling early, lifestyle-based interventions.

  2. Milken Institute1h 15m

    Hungry and Obese: Food and America's Well-Being

    Michiel Bakker, Laurie David, Robert Egger, Nona Evans, Kelly Chapman Meyer, Lawrence Soler, Jane Wells, Skip Reimer, Michael Gerson, Kelly Meyer, Larry Soler, Carol Kretschman

    A diverse panel of industry leaders from organizations including Google, the Whole Kids Foundation, and the Partnership for a Healthier America convened to address the systemic drivers of the American obesity epidemic, which currently affects one in three children and costs the economy approximately $1 trillion annually. Participants detailed strategic solutions ranging from Google's focus on teaching cooking skills and LA Kitchen's employment of marginalized populations to process "ugly" produce, alongside efforts to reshape marketing norms and implement corporate accountability through public-private partnerships. By leveraging demographic shifts among younger generations and the political influence of aging Baby Boomers, these stakeholders aim to transition the cultural narrative from fear-based messaging to sustainable lifestyle changes that integrate healthy food into schools, workplaces, and underserved communities.