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Brandon Beck

Showing 1–2 of 2 transcripts.

  1. Milken Institute1h 0m

    The Business of eSports

    Brandon Beck, Kevin Lin, Gregory Milken, Matt Wolf

    The global esports industry, projected to double its $500 million annual revenue within two years, is experiencing a structural shift as major corporations like Coca-Cola and Turner Broadcasting adopt strategic partnerships and television formats to reach 100 million daily viewers. Led by executives from traditional sports backgrounds and supported by platforms like Twitch's $1 billion-acquired ecosystem, the sector is rapidly developing professional infrastructure, diversified game franchises, and inclusive policies to mature beyond its digital-native origins. Despite challenges in traditional TV compatibility and merchandising revenue, the market is expanding through university scholarships, mobile game integration, and new tools designed to convert viewers into active players.

  2. Milken Institute1h 0m

    Technology, Creativity, Values: What Drives the New Disruptors?

    Andy Serwer, Brandon Beck, Brad Delson, Dave Gilboa, Payal Kadakia, Mike Shinoda, Eric Schmidt, Bradley Horowitz, Brad Lee O'

    Four industry leaders from Riot Games, Linkin Park, ClassPass, and Warby Parker present a "New Disruptor" business model that replaces quarterly profit maximization with long-term stakeholder unity. By integrating employees, fans, and customers into a single ecosystem, these organizations leverage deep empathy and real-time feedback to achieve Net Promoter Scores in the high 80s and 90s. This strategy reframes relationships as the primary asset, enabling rapid organizational scaling while maintaining social missions that directly drive sustainable profitability.